What Are The Advantages And Disadvantages Article Submission In Seo

by | Jan 2, 2018 | Blog | 738 comments

Advantages of Article Posting

  Article posting refers to writing of articles that are relevant for your business and then getting them added to the popular article posting directories. The main purpose behind article posting is attracting a large number of visitors to your website without incurring must cost.It is very important to make sure that the articles you submit is relevant to your business.There are various advantages of article posting including advertising, marketing and publicity of your business on the internet. Some of the advantages of article posting is as follows:  
  • Increases traffic to your site: Article posting is one of the top SEO tools helpful in building traffic to your business site. When you write an article about your business and submit it to an article directory, then you are sure to attract traffic to your site over time. By submitting quality articles on a regular basis, you can increase traffic to your site, and keep it coming.
 
  • Provides exposure to your business over the Internet: No business can flourish without finding potential customers, and it needs exposure among the masses to get noticed. Articles on article directories will surely allow you to gain a lot of exposure among your targeted audience. You can submit your articles to several article directories, blogs, forums, social networking sites and other mediums, all of which will help in gaining a lot of exposure for your business.
 
  • Serves as a form of viral marketing: If your article is an informative, good quality one, your readers are likely to share it with other people. Some site owners may also like your article and use it on their own website. Thus, SEO activity serve as a form of viral marketing, thus increasing your accessibility and exposure.
 
  • Increases your profits: Every business owner wants to make money, and this can be quickly done by increasing traffic to your site. With top SEO activities like article submissions, this goal can be easily and quickly achieved. With increasing traffic to your site, your profits are sure to increase significantly.
 
  • Builds back links to your website: Backlinks are important to get free traffic to your site from search engines. More articles submitted means more backlinks built to your site. Search engine spiders will eventually notice these, and start placing your website on top of their SERPs.

Disadvantages Article Submission

The only drawback of article posting is that you need to find a writer who can create excellent quality write ups for you. Low quality articles, with lots of mistakes, will only create a negative impression about your company. By reading your articles with errors, your readers will only get an impression that you are ignorant about your business, and you have no knowledge of what you are doing. If there are factual errors in the articles, your customers will think that you have wrong knowledge about the product or service you are offering, and they will seldom come to you for purchase. So, by submitting high quality articles over the Internet, you can become a smart business owner, and increase your profits manifolds.

Boost SEO with Reddit: Traffic & Visibility Tips

How to Use Reddit to Improve Your Search Rankings? Reddit consistently ranks near the top of Google search results for numerous queries, making it an increasingly influential platform in the SEO landscape. The content created by Reddit users usually answers what...

Voice Search Optimization: Tips to Boost Your Brand’s Visibility

When was the last time you asked Google to play your favourite song or asked Siri for advice? Voice search has gradually entered into our daily lives and is changing online information access. Users now ask whole enquiries, just as they would if they were speaking to...

2025 Complete Guide to Sustaining Your AI Search Visibility

Online search behaviour is evolving more quickly than ever before. Only a few years ago, companies concentrated on improving their Google results. These days, the primary sources for solutions are AI-powered programmes like Perplexity, Microsoft Copilot,...

Keyword Research with AI

If you’ve ever spent hours trying to find the perfect keyword for your blog post or website, you’re not alone. Traditional keyword research can be slow, repetitive, and—let’s face it—a bit frustrating. But the good news is, AI tools are changing the game....

Free AI Tools for Digital Marketing

AI is transforming everything around us, and many people fear that it might take over their jobs. While it’s true that AI is replacing certain tasks, there’s no need to panic. Instead, we should see this as an opportunity to grow. As digital marketers, it’s essential...

Grow Online: Smart Design, SEO & Marketing Strategy

Beyond Just a Website: How Design, SEO, Marketing & Social Media Drive Results   In today’s fast-moving digital world, just having a website is not enough. You might have a great product or service — but if your website is slow, confusing, or doesn’t show up...

SEO vs AEO vs GEO

SEO vs AEO vs GEO: What’s the Difference & Why It Matters in 2025 In the ever-changing world of digital marketing, understanding the different types of optimization strategies is crucial for online success. While most marketers are familiar with SEO (Search Engine...

Is Your Website Just Sitting There or Working for Your Business?

In a world where most customers first meet your business online, your website plays a much bigger role than just being “nice to have.” It’s your business’s digital shopfront, your 24/7 sales representative, and a powerful marketing tool. So ask yourself...

How UX and SEO Work Together to Boost Website Success

Modern websites can no longer afford to treat user experience (UX) and search engine optimization (SEO) as separate strategies. Having a beautiful website isn’t enough. To rank well on search engines and keep users engaged, you need to focus on both User Experience...