Article posting refers to writing of articles that are relevant for your business and then getting them added to the popular article posting directories.The main purpose behind article posting is attracting a large number of visitors to your website without incurring must cost.It is very important to make sure that the articles you submit is relevant to your business.There are various advantages of article posting including advertising, marketing and publicity of your business on the internet. Some of the advantages of article posting is as follows:
Increases traffic to your site: Article posting is one of the top SEO tools helpful in building traffic to your business site. When you write an article about your business and submit it to an article directory, then you are sure to attract traffic to your site over time. By submitting quality articles on a regular basis, you can increase traffic to your site, and keep it coming.
Provides exposure to your business over the Internet: No business can flourish without finding potential customers, and it needs exposure among the masses to get noticed. Articles on article directories will surely allow you to gain a lot of exposure among your targeted audience. You can submit your articles to several article directories, blogs, forums, social networking sites and other mediums, all of which will help in gaining a lot of exposure for your business.
Serves as a form of viral marketing: If your article is an informative, good quality one, your readers are likely to share it with other people. Some site owners may also like your article and use it on their own website. Thus, SEO activity serve as a form of viral marketing, thus increasing your accessibility and exposure.
Increases your profits: Every business owner wants to make money, and this can be quickly done by increasing traffic to your site. With top SEO activities like article submissions, this goal can be easily and quickly achieved. With increasing traffic to your site, your profits are sure to increase significantly.
Builds back links to your website: Backlinks are important to get free traffic to your site from search engines. More articles submitted means more backlinks built to your site. Search engine spiders will eventually notice these, and start placing your website on top of their SERPs.
Disadvantages Article Submission
The only drawback of article posting is that you need to find a writer who can create excellent quality write ups for you. Low quality articles, with lots of mistakes, will only create a negative impression about your company. By reading your articles with errors, your readers will only get an impression that you are ignorant about your business, and you have no knowledge of what you are doing. If there are factual errors in the articles, your customers will think that you have wrong knowledge about the product or service you are offering, and they will seldom come to you for purchase. So, by submitting high quality articles over the Internet, you can become a smart business owner, and increase your profits manifolds.
